30.07.2025

The science behind double cleansing

If you're a skincare enthusiast, you may have heard of the term "double cleansing." This is a popular method of cleansing the skin that involves using two different types of cleansers to thoroughly remove all traces of makeup, dirt, and impurities from the skin.

But why is this such an effective cleansing method and how our cult-favourite Illuminating Oil Cleanser is the ultimate dual-phase cleansing product.

Emma Lewisham Illuminating Oil Cleanser

Emma Lewisham Illuminating Oil Cleanser

The basics of double cleansing 

Double cleansing is a method that involves using two different types of cleansers to remove impurities, makeup, and sunscreen from the skin. The first step involves an oil-based cleanser, which is used to break down and dissolve oil-based substances like makeup and sebum on the skin's surface.

The second step involves a water-based cleanser to remove any remaining impurities and ensure a deep cleanse. This phase lifts the remaining oil cleanser and ensures that the skin is completely free from accumulated dirt, excess sebum, and impurities. 

Why is this so effective?  

Double cleansing is important because it helps to achieve a deeper cleanse to remove all traces of impurities that can lead to clogged pores, breakouts, and dull skin. Oil-based cleansers are effective at breaking down and dissolving oil-based impurities such as makeup, sunscreen, and excess sebum.

Water-based cleansers are effective at removing water-based impurities such as sweat and dirt. By using both types of cleansers, you can take advantage of the strengths of each to achieve a more complete and effective cleanse.  

Hand holding a purple bottle of Emma Lashwam skincare product against a white background

The ultimate dual-phase cleanser

Emma Lewisham Illuminating Oil Cleanser

This cleanser was formulated to challenge conventional face cleansers and offer an exceptional dual-phase cleansing experience. Embracing the power of oil as a potent cleansing tool, the principle of "like dissolves like" enables this cleanser to effectively dissolve makeup, impurities, and excess oil from the skin's surface without drying or causing irritation. Applying water to the cleanser once it is already on the skin activates the surfactants in the formulation.

These surfactants act as a bridge between the water and oil, creating a milky emulsion that effortlessly carries away the cleanser, along with all impurities. This dual phase cleansing action not only ensures a thorough cleanse but also leaves the skin feeling nourished, hydrated and soothed.  

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